Who can forget the Facebook Beacon? (Beacon was primary to the Facebook ads platform in 2007.)
“Beacon will report back to Facebook on members’ activities on third-party sites that participate in Beacon even if the users are logged off from Facebook and have declined having their activities broadcast to their Facebook friends.” – Juan Carlos Perez, IDG News
In September of 2011, Facebook’s privacy nightmares heated up at Nic Cubrilovic’s blog when he revealed that Facebook was utilizing invasive tracking of both logged in and logged out users.
“…logging out of Facebook only de-authorizes your browser from the web application; a number of cookies (including your account number) are still sent along to all requests to
facebook.com. Even if you are logged out, Facebook still knows and can track every page you visit.” –Nic Cubrilovic
It wasn’t long before Nic’s research findings went viral and Facebook was forced to address the latest (in a long string) of privacy brouhahas.
Last Friday, Techcrunch blogged Facebook’s response to the latest $15B Facebook Privacy Class Action Suit that was filed in U.S. Federal Court in San Jose, California.
Facebook has already responded to the case with a flat statement of denial of guilt. “We believe this complaint is without merit and we will fight it vigorously,” a spokesperson told TechCrunch. –Ingred Lunden
Facebook tracking revelations continue to play a game of cat and mouse while never admitting to the fact that they were tracking us. WE KNOW they were tracking us. THEY KNOW they were tracking us.
Cocoon makes it simple. We offer all Cocoon users the option to stop Facebook tracking.